# Moving Markets From Replacement to Repair | Challenging Industry Standard Product Warranty

> For Immediate Release · Release No. 130. Episode 130 · 33 min · July 13, 2026 · Hosted by Ronnie Spellman.

DALLAS, TX — July 13, 2026 — Helvex USA head Stefana Naicu outlines the company's aggressive, direct-to-builder expansion strategy within the competitive American commercial and residential plumbing manufacturing landscape. Naicu highlights their unique 97% vertical manufacturing integration, shifting expectations from a disposal mindset toward sustainable, high-quality, repair-oriented products. Ultimately, she shares tactical execution frameworks for navigating cross-border supply chain challenges and mentoring frameworks for modern international leaders.

## Listen to this story

- [Audio (MP3)](https://anchor.fm/s/f9c994c0/podcast/play/122784247/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-6-13%2F427889223-44100-2-20a80be872119.mp3)
- [Full video interview on YouTube](https://www.youtube.com/watch?v=tkgM1YvTy38)

## Listen everywhere

- [Apple Podcasts](https://podcasts.apple.com/us/podcast/business-decoded/id1763740523)
- [Spotify](https://open.spotify.com/show/1Ildz9DtHaibIZ93SSe6Ci)
- [YouTube](https://www.youtube.com/@BusinessDecodedPodcast)
- [iHeart](https://www.iheart.com/podcast/269-business-decoded-226671025/)
- [Amazon Music](https://music.amazon.com/podcasts/57c19cd0-3bfc-4db8-811e-10a40da80458/business-decoded)
- [RSS](https://anchor.fm/s/f9c994c0/podcast/rss)

## More releases

- [Newer release · No. 131 — Why Long-Term Relationships Dictate Business Success | James Holmes](https://businessdecodedpodcast.com/press/131-why-long-term-relationships-dictate-business-success-james-holmes/llms.txt)
- [Older release · No. 129 — The Anatomy of Character: What West Point Looks For in Leaders](https://businessdecodedpodcast.com/press/129-the-anatomy-of-character-what-west-point-looks-for/llms.txt)
- [Back to the Archive](https://businessdecodedpodcast.com/press/llms.txt)

## About Business Decoded

Business Decoded is a weekly interview podcast hosted by Ronnie Spellman and recorded in Dallas, Texas. Since May 2024 the show has published more than 130 episodes with founders, CEOs and operators — including the former CEO of Blockbuster and 7-Eleven, the CEO of the Dallas News Corporation, and the President of the Dallas Business Journal. Episodes are available on every major podcast platform.

- Name: Business Decoded Podcast
- Host: Ronnie Spellman
- Based in: Dallas, Texas
- Episodes: 145
- On air since: May 2024
- Cadence: Weekly
- Recorded in: Dallas, TX
- Listen: Apple Podcasts (https://podcasts.apple.com/us/podcast/business-decoded/id1763740523), Spotify (https://open.spotify.com/show/1Ildz9DtHaibIZ93SSe6Ci), YouTube (https://www.youtube.com/@BusinessDecodedPodcast), iHeart (https://www.iheart.com/podcast/269-business-decoded-226671025/), Amazon Music (https://music.amazon.com/podcasts/57c19cd0-3bfc-4db8-811e-10a40da80458/business-decoded), RSS (https://anchor.fm/s/f9c994c0/podcast/rss)
- Media & guest inquiries: Business Decoded on LinkedIn (https://www.linkedin.com/company/business-decoded-podcast)
- Produced by: Andy Costa Films (https://www.andycostafilms.com)

Page: https://businessdecodedpodcast.com/press/130-moving-markets-from-replacement-to-repair-challenging-industry-standard

Site index for agents: https://businessdecodedpodcast.com/llms.txt