# From Junk Cars to BLOCKBUSTER: A CEO's Journey of Change and Opportunity | Business Decoded

> For Immediate Release · Release No. 20. Episode 20 · 34 min · October 14, 2024 · Hosted by Ronnie Spellman.

DALLAS, TX — October 14, 2024 — This engaging conversation features Jim Keyes, former CEO of both Blockbuster and 7-Eleven, as he shares his inspiring journey from humble beginnings to leading Fortune 500 companies. Jim reveals how his father’s emphasis on learning and embracing change shaped his perspective, leading him to view adversity as a superpower. Through captivating anecdotes of counting cups at McDonald’s, bold observations at Gulf Oil Corporation, and navigating the complexities of bankruptcy at 7-Eleven, Jim highlights how change, even in its most daunting forms, can birth remarkable opportunities for personal and professional growth. Keywords: Change, Opportunity, Leadership, CEO, 7-Eleven, Blockbuster, Adversity, Education, Convenience, Fearlessness.

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## More releases

- [Newer release · No. 21 — Grit, Grace, and Guacamole: Reinventing Yourself and Building a Legacy | Business Decoded](https://businessdecodedpodcast.com/press/21-grit-grace-and-guacamole-reinventing-yourself-and-building-a/llms.txt)
- [Older release · No. 19 — From Multi Million Dollar War Zone Business to Solving World Hunger | Business Decoded](https://businessdecodedpodcast.com/press/19-from-multi-million-dollar-war-zone-business-to-solving/llms.txt)
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## About Business Decoded

Business Decoded is a weekly interview podcast hosted by Ronnie Spellman and recorded in Dallas, Texas. Since May 2024 the show has published more than 130 episodes with founders, CEOs and operators — including the former CEO of Blockbuster and 7-Eleven, the CEO of the Dallas News Corporation, and the President of the Dallas Business Journal. Episodes are available on every major podcast platform.

- Name: Business Decoded Podcast
- Host: Ronnie Spellman
- Based in: Dallas, Texas
- Episodes: 145
- On air since: May 2024
- Cadence: Weekly
- Recorded in: Dallas, TX
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