For Immediate Release
Release No. 56
Decoding Success: How Abigail DeJarnatt Built a Thriving Business Before Turning 25
Episode 56 · 32 min · May 6, 2025 · Hosted by Ronnie Spellman

DALLAS, TX — May 6, 2025 — In this episode of Business Decoded, Ronnie Spellman interviews Abigail DeJarnatt, the 24-year-old founder and CEO of Counteract USA, a nonprofit organization aimed at equipping Gen Z Christians with a biblical worldview to engage in cultural and political conversations. Abigail shares her inspiring journey from being a speech pathology student to leading a national organization, highlighting the role of faith, courage, and strategic planning in her success. She emphasizes the importance of knowing your target audience, seeking wise counsel, and understanding the market, while also underscoring the significance of prayer and surrendering to God's will in making critical business decisions. Abigail also discusses the grassroots nature of Counteract USA's beginnings, highlighting the importance of even small donations and side jobs in sustaining the organization's mission.
About Business Decoded
Business Decoded is a weekly interview podcast hosted by Ronnie Spellman and recorded in Dallas, Texas. Since May 2024 the show has published more than 130 episodes with founders, CEOs and operators — including the former CEO of Blockbuster and 7-Eleven, the CEO of the Dallas News Corporation, and the President of the Dallas Business Journal. Episodes are available on every major podcast platform.
Listen everywhere
Media & guest inquiries: Business Decoded on LinkedIn ↗ · Produced by Andy Costa Films ↗